Out with Hooters, in with Oyo: Off-Strip property to rebrand


A long-standing off-Las Vegas Strip hotel-casino will be transformed from a property geared toward NASCAR-loving middle America, complete with waitresses in skimpy skintight outfits serving plates of chicken wings, into a boutique luxury resort by a company known for its innovative, chic offerings.

Oyo

OYO Hotels & Homes, India’s largest lodging company, said Friday it would convert the Hooters Casino Las Vegas into the Oyo Hotel & Casino Las Vegas.

In a statement, Oyo Chief Operating Officer Abhinav Sinha said the company sees value in the property’s location a short distance from the Las Vegas Strip and nearby developments, including the $1.9 billion Allegiant Stadium, which will open in 2020 as the home of the relocated Oakland Raiders.

In a statement, Oyo said that New York-based management company Highgate would manage the 657-room hotel, while Las Vegas-based casino management firm Paragon Gaming would continue to manage the 35,000-square-foot casino.

“We’ve had great success managing the Hooters casino and look forward to continuing on as the casino manager and to partnering with Highgate to introduce Oyo’s hotel brand in Las Vegas,” Paragon Gaming Chairwoman Diana Bennett said in a statement.

According to the Wall Street Journal, Oyo and Highgate paid $135 million in June to acquire the Hooters property from Junius Real Estate Partners and Trinity Hotel Investors LLC. Hooters is located on Tropicana Boulevard, next to the Tropicana Hotel and Casino and across from the MGM Grand Las Vegas.


What's Your Reaction?

hate hate
0
hate
confused confused
0
confused
fail fail
0
fail
fun fun
0
fun
geeky geeky
0
geeky
love love
0
love
lol lol
0
lol
omg omg
0
omg
win win
0
win
Joe Root

0 Comments

Your email address will not be published. Required fields are marked *